UTB unveils Explore Uganda App to advance tourism, travel experience

The Uganda Tourism Board (UTB) in partnership with Total Energies EP Uganda has launched the Explore Uganda App, a mobile application designed to enhance tourism and travel experience for national and foreign tourists to destinations in Uganda.

The app offers seamless travel planning solutions with the provision of varied marketing information on destinations in Uganda. It is also set to significantly heighten traveler interest to explore Uganda, positioning the country as a destination of choice.

The Minister of State for Tourism, Wildlife and Antiquities, Martin Mugarra Bahinduka, revealed the government’s commitment to continuous support and development of such products.

The tourism minister also asked the UTB team to feed the App with all the necessary information that showcases the stunning beauty of Uganda, the Pearl of Africa.

Lilly Ajarova, CEO of UTB, noted that the App will make travel planning more efficient and time-saving for travelers to get information about attractions in Uganda.

“The Explore Uganda App is a comprehensive travel companion designed to transform how travelers explore our country. With features like detailed destination guides, real-time event updates, interactive maps, and personalized itineraries, the app ensures that travelers can effortlessly discover Uganda’s natural beauty, rich heritage, and diverse culture,” she said.

In addition, Ajarova noted that the app supports UTB’s strategy of positioning Uganda as a top global tourism destination, using technology to make the country’s world-class attractions and authentic experiences accessible and engaging for all.

Speaking on behalf of Total Energies EP Uganda, Pauline MacRonald, the Company’s Biodiversity Director noted that enhancing opportunities in Uganda’s tourism sector aligns with their strategic vision for shared prosperity and local economic development.

“By supporting the development of this app, we are proud to contribute to the digitization of Uganda’s tourism industry while providing young tech professionals with opportunities to create essential applications. We hope the Explore Uganda Mobile App will transform information access and serve as an online marketplace for community-based tourism enterprises, tour operators, and potential investors to share and access information on a global scale,” she noted.

The Explore Uganda Mobile App which has been developed by a team of women software developers will revolutionize the way people travel in Uganda and also uplift local communities by fostering inclusive use by all. It will be available for download on the App Store or Google Play, both for Android and I.O.S.

Key components of the App include information services that provide detailed insights into tourist attractions, accommodations, and dining options; location-based search options for discovery of events and festivals.

The App also contains a user interaction with a feedback system and in-app customer support to enhance user experience. It has a finance option, with multi-currency support, currency exchange rates. Additional features include real-time weather updates and advertisements for licensed tourism businesses, all available in multiple languages such as English, French, Swahili, Spanish, and German.

About Total Energies

Total Energies is a global multi-energy company that produces and markets energies: oil and biofuels, natural gas and green gases, renewables, and electricity. With more than 100,000 employees and in more than 130 countries, Total Energies puts sustainable development in all its dimensions at the heart of its projects and operations to contribute to the well-being of people.

Total Energies has been present in Uganda since 1955 through its marketing operations and has more than 200 stations countrywide.

Total Energies EP Uganda is an upstream affiliate that is leading the development activities towards production in the Tilenga project area Contract Area 1 ( CA – 1) and Licence Area North (LA2N) within the Albertine Region.

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